Increase Your Sales Using Finance

If you are researching how to increase your sales using finance, speak to us at Axis. Our company has been committed to helping businesses succeed with finance for over 20 years. If you are in selling high-end or expensive products but struggle to gain customers without finance, we can help. Often at the high end, affordability can become an issue for customers. If you aren’t offering finance with your product, you are likely to be losing sales. Our purpose is to help businesses increase their sales using finance, to remove the affordability problem for their customers. We work to provide financial solutions for a variety of businesses and therefore don’t hesitate to contact us for information. Over the years we have built strong relationships with our funders and as a result, enhanced our financial services. If you are looking to increase your sales using finance, we will support you.

increase your sales using finance

How can you increase your sales using finance?

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Remove the affordability barrier

Many companies choose to sell expensive products without finance and they often lose business in the process. Significantly, not every customer has easy access to cash – to buy your product at that very moment. This can often result in them “going away to think about it” and then buying elsewhere. Unfortunately, there is only a percentage of people who walk away and come back to purchase your product. Our customers find that when the affordability barrier is removed, more customers are open to buying their products. Many of our customers tell us that finance has been a real ‘game changer’ for selling expensive products. Therefore, by removing the affordability issue you can increase your sales using finance.

Improved opportunities for up-selling

It is difficult to buy additional items when the main product you are buying is expensive. How many times has this happened to you? Even when the item you are selling compliments your main product incredibly well, affordability gets in the way. Similar to the example above, when you remove the affordability issue you can increase your sales using finance. This also applies to upselling. Additionally, selling products with the option of finance can also bring subtle confidence to your sales team. If they can see early on that affordability is an issue, maybe the effort drops over time. Our financial options will add a new layer to the sales pitch and when affordability strikes, you have an answer. Don’t hesitate to contact us at Axis if you are looking to increase your sales using finance.

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Profit margins are often maintained

When affordability is a barrier, people look for discounts or try to push you down on price. This will naturally affect profit margins if you are going to sell your products for less than you anticipated. Of course, this may not be a problem for some businesses. However, if you can find a way around the problem, then avoid it. When selling products with finance, our clients have noticed a huge change in the psychology of purchasing. When you remove the problem of affordability, your customer is less likely to consider price as the main problem anymore. As a result, it is less likely you will be asked for a discount. And if you did get asked, you might be able to say no and not lose out due to affordability. Therefore, if your prices stay as they are advertised, you will maintain profit margins and stay profitable.

When might you increase your sales using finance?

An LED Lighting company can increase its sales using finance

For example, imagine you own an LED lighting company and supply the latest lighting to businesses looking to save energy. Under those circumstances, businesses come to you to buy in bulk for factories and office fit-outs. The capital is required upfront and the reward of energy saving can only be seen over a period of time. You might be losing customers due to affordability or the ROI might not be quick enough for all potential customers. Often, some of these green energy schemes take time to pay for themselves, which discourages buyers. Our business can help yours in this situation.

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Sell with finance to increase sales

If your customers choose a finance option over using their own capital, the large upfront outlay is removed. As a result, the financial benefits of energy saving are noticed sooner which will likely increase LED lighting sales. Additionally, to the advantage of increasing sales, selling with finance has other benefits. You will also have opportunities for upselling, and this will also increase sales. Selling with finance might also protect your profit margins since the affordability barrier has also been removed for customers. As we previously explained, customers are less likely to ask for a discount if they can now afford your product.

A Solar Panel company can increase its sales using finance

For example, you own a Solar Panel company and supply different businesses for their renewable projects. In this scenario, businesses come to you to buy solar panels in bulk for large rooftops and fields. Without any form of finance, capital is required upfront for customers to pay for the solar panels. Coupled with the upfront costs, the ROI for converted energy takes time. This situation could be discouraging your customers from investing in solar panels. Or, you could be losing customers simply because they lack the funds to buy your product. Our business can help yours in either situation. Both instances can be solved by selling products with finance.

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Increase your sales using finance

Selling renewable projects using finance is a great way for customers to reap the financial benefits of energy projects sooner. This is likely going to result in more solar panel sales. As well as the advantage of increasing sales, selling with finance has other benefits. Selling with finance can also present opportunities for upselling, and this will also increase sales. This is because the affordability problem is removed and people are more likely to choose additional products. Selling with finance can also protect profit margins because the affordability barrier has also been removed for customers. As previously explained, customers are less likely to ask for a discount if they can now afford your product.

When is the right time to look at using finance to increase sales?

In this current economic climate, some people might be reluctant to spend as they are worried about inflation. On the other hand, some people might be keen on spending because they can buy products now before inflation. In both situations, you could be better off selling your products with finance. Put simply: the saver might not want to use their own capital and the spender might need access to funding. Therefore, in either case, finance is a great option. In contrast, a supply issue might be forcing buyers to place an order for your product now. If your customers need your product now but don’t have access to finance, they may look elsewhere.

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Choose Axis if you’re looking to increase your sales using finance

increase your sales using finance axis

Increase sales with finance

In summary, selling products with a finance option is going to help your business. Although your customers are paying for your product in instalments, you are paid instantly. This alone is a huge win. However, the reason why a lot of companies sell their products with finance is that it helps generate more sales. Selling with finance is perfect for when your customer is interested in your product(s) but hasn’t got access to funding. In this instance, our service has helped you remove your customer’s affordability problem. Additionally, your sales team may appreciate the new sales aid and be more satisfied in their role as a result.

With 20 years of experience, we can help you increase your sales using finance

If your customers can now afford your product with finance, they are less likely to ask for a discount. As a result, your business can maintain healthy profit margins. At Axis, we have over 20 years in finance and we have seen many businesses increase sales using finance. Rather than let customers look elsewhere, convert them on the spot before they leave due to affordability. Contact us to increase your sales using finance.

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If you are looking to increase your sales using finance, feel free to contact us for more information…

Why our customers trust us with finance plans...

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Over 20 years experience in the finance sector

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Winners of Inaugural Societe Generale UK Broker Award (April - June 2019)

Authorised member of the Financial Conduct Authority

We have worked with some of the UK's largest institutions

If you have any particular requirement or query about increasing your sales with finance then please contact us and we’ll do our best to help.